Anheuser-Busch
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This 7 page report discusses the largest brewer in the United States in terms of its management style, philosophy, accomplishments, and future opportunities. Anheuser-Busch is undeniably an industry leader. The St. Louis, Missouri, brewery leads the industry in the United States with a market share of an amazing 47.5 per cent according to BrandWeek (06-19-00). Bibliography lists 10 sources.
Filename: BWswotAB.rtf
Paper Title: Anheuser-Busch

Anheuser-Busch
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This 21 page paper is an in-depth look at the US company Anheuser-Busch, owner of brands such as Budweiser and Bud light. The paper looks at the company's vision, Mission and strategies and examines the company including the use of an external opportunities and threats and the creation of an external factor evaluation matrix, the internal strengths and weaknesses and an internal factor evaluation matrix, a competitive profile matrix, a SWOT analysis and consideration of the company according to Boston Consulting Group matrix (BCG Matrix). Using the analysis the writer makes strategic recommendations for the company. The bibliography cites 6 sources.
Filename: TEanheuser.rtf
Paper Title: Anheuser-Busch

Ann Taylor & Public Relations
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This 7 page paper presents a general overview of Ann Taylor Stores Corporation, including income for 1997 and reports some public relationships problems they experienced in 1996, including a lawsuit by stockholders. How executives of the company responded are discussed briefly. Bibliography lists 5 sources.
Filename: AnnTay.wps
Paper Title: Ann Taylor & Public Relations

Ansett Airlines
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5 pages in length. Since 1936, the Australian airlines named after founder Reginald Myles Ansett has demonstrated an unwavering attention to performance, safety and customer satisfaction. In order to maintain its high level of industry presence, company executives have endeavored to apply their objective from the inside out, capitalizing upon the importance of internal cohesion as it relates to external performance. Bibliography lists 8 sources.
Filename: TLCanset.wps
Paper Title: Ansett Airlines

Antitrust Issues - Case Study: Unique Channel
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A 5 page paper that responds to questions regarding a student-supplied case study. Unique Channel is a radio station company that has found a loophole in the law and dominates the radio market in Denver. The essay addresses these topics: has Unique's business strategy been an advantage or disadvantage for consumers and advertisers; is Unique's business strategy ethical; do competitors have a legitimate complaint against Unique. Bibliography lists 3 sources.
Filename: PGunqu.rtf
Paper Title: Antitrust Issues - Case Study: Unique Channel

AOL Time Warner
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This 8 page paper considers the history of AOL, the performance of the company prior and post merger, the strengths weaknesses opportunities and threats as well as the competitive position and overall trading and strategy trends in the company. The bibliography cites 4 sources.
Filename: TEaoltim.rtf
Paper Title: AOL Time Warner

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